The International Brand Fair PLMA has started in Chicago and 19 companies from Serbia are promoting their products and export offers among more than 1,700 exhibitors from almost 60 countries. The presentation is supported by the Chamber of Commerce and Industry of Serbia (CCIS) and the Development Agency of Serbia.
"Chicago PLMA is the largest event for store brands in North America and is a great opportunity for our companies to connect with America's leading buyers in one place. During this manifestation, we expect intensive meetings with distributors, retailers, wholesalers, sellers of specialized goods, representatives of online trade, importers, consultants, packaging and design experts from North America, but also from other markets", points out Zorana Delić from CCIS.
A wide range of Serbian food products from frozen fruits and vegetables, jams, fruit spreads, juices, and premium wines to household chemistry products, as well as, plastic packaging of various applications were presented on the first day of the fair.
This year's fair is held under the slogan "THE STORE BRANDS PHENOMENON", and over 30 national pavilions are presented at the event, including Serbia. About 5,000 professional visitors are expected to attend the fair.
The Private Label Manufacturers Association (PLMA) is a non-profit organization founded in 1979 to promote store brands. It is the only trade group of its kind, representing 4,000 member companies in more than 75 countries. They organize two annual PLMA fairs in Chicago and Amsterdam.
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