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Promotion of the Unique Tourist Product of the Region

Jan 14, 2022

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At the World Exhibition Expo 2020 Dubai, a Strategic Partnership Agreement was signed between Serbia, Croatia and Slovenia on joint participation in the market of the United States of America (USA). The goal of the Agreement is to promote the unique tourist product of the region.

The agreement was signed by the leading destination management company DHC Vekol based in Belgrade and destination management company INTOURS based in Ljubljana, under the auspices of the Congress Bureau of Serbia and the Congress Bureau of Slovenia.

“2022 will be a year of recovery for the tourism industry, despite the difficult travel conditions, complicated procedures, and rising costs. This strategic partnership agreement will contribute to our joint presentation at the demanding US market, which is the best way to promote the tourist offer of this region, said Dejan Bogdanov, CEO of DHC Vekol after signing the agreement.

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